Restaurant franchise store management how to locate? Sheep industry information | | oven furnace grilled fish, roast oven, grill, pizza oven - The artisan oven

The catering market competition is intense, has entered a relatively mature stage, the customer's demand is becoming more and more refined, will also be followed by restaurants operating division of classification. Thus, we see the operating characteristics of sichuan in the modern food and beverage market catering business people more and more, also has obtained the good economic efficiency and the competitive advantage. Determine the restaurant's competitive position in the target market. Is in order to make our catering business or product, the service composition in the minds of the target market customers occupy clear, unique and popular image and make corresponding decisions and marketing activities. Following the sichuan restaurant franchise store is in the business to you talk about the speciality and its franchisees should be how to position? One is & other; Food family & throughout; Eat, the level of people you know, they went into the restaurant, the purpose of taste or flavor dishes. They order exquisite fewer but better, taste is all about color, aroma, taste, shape and implement. The second is & other; Novelty seeking family & throughout; In this group are mostly young people, the quality is not very exquisite dishes, focused on how to eat fresh or not, especially foreign dishes as well as the streets & other Odd & throughout; The most common place to napa stores, but they come in and go out. The third is & other; Affordable family & throughout; , this is a huge group, made from a large collection of ordinary citizens. They choose the speciality and its franchisees standard is simple, as long as a clean and tidy environment, dishes and affordable. Different levels of consumers pay attention to when choose the restaurant is not the same, this will require the hotel to pay attention to when setting the restaurant layout different class, different style characteristic, meet the needs of different consumers. We should consciously in the development of market positioning, according to its own reception capacity and aim of avoid by all means. Sichuan restaurant franchisees to think that this is not in determining the market positioning to exclude some consumption ability of the guest, but to put main energy on considerable scale, to create economic benefits for our customers. Next article: how to maintain teppanyaki equipment can be easy and convenient to use an article: next time how to grasp the consumer psychological wealth creates the characteristic dry pot industry